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HEALTH DEPARTMENT ADOPTS NATIONAL IDENTITY FOR
LOCAL PUBLIC HEALTH
Anderson County Health Department is one of the first across the
country that has adopted a new identity for local public health
that communicates dedication to community health and safety.
“The health department helps everyone in our county, every
day” says Rex Lynch, County Mayor “Yet, much of this
work takes place outside of the public view. Adopting the national
identity for local public health is part of a national initiative
to ensure that people recognize, understand and use the services
that public health offers.”
The identity stands for what public health does-and what public
health achieves. The symbol of a three pointed shield and stylized
plus illustrate a universal recognition associated with health,
with protection and with growth. The three point symmetry reinforces
the three core functions of public health that are conveyed in the
words. The words Prevent. Promote. Protect. are a simple, elegant
statement that embraces everything that public health accomplishes
and differentiates public health as both a sentinel and responder.
The colors stand for integrity, authority and stability. They symbolize
the legacy and steadfast qualities of public health. This identity
will be used together with, not replace, Anderson County Health
Department’s current identity in many of its communications.
“We hope that over time, the public will come to recognize
the health department in the same way that it recognizes police,
fire, EMS and other services that protect and respond to meet the
community’s health and safety needs” said, County Director,
Art Miller.
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